When I entered Franck Adam’s apartment this evening, I felt like I was back in New York in one of the West Village’s distinct loft spaces overlooking the Hudson River. This setting provided the perfect background for a conversation that would span 25 years back, when the seed for Phase Deux Musiq was unknowingly planted.
Franck Adam and Richie Jones’ friendship began 25 years ago in New York in a Greenwich Village niteclub. ”This random guy comes up to me while I’m in the DJ booth and I’m thinking, who the hell is this guy?” Franck says in a heavy New York accent with a chuckle as Richie nods his head, cracks a smile and adds, “I was playing at a niteclub out in Long Island called Zanzibar and I had a group of regulars that were really diggin’ what I was playing. One night they tell me they were at this place called Images and that the DJ there was playing some really good music- ‘kinda like what you play’ so I decided to check it out. “And the rest you could say is history,” says Franck.
Although they lost touch when Franck moved to Miami in 1998, their love of music inevitably kept their friendship afloat. During that time Richie Jones built some impressive studio credentials including production work with Celine Dion, Beyonce, Blondie, Jennifer Hudson and Taylor Dayne. In 1999, his work with Jennifer Lopez earned him a Grammy Nomination for Best Dance Recording as producer of Waiting for Tonight.
Meanwhile Franck focused on building his name as a DJ by spreading the ‘New York Sound’ in South Beach at local hotspots like Segafredo on Lincoln Road and eventually going to the UK, Italy,
Moscow and Greece to play at some of the largest nightclubs in the world. He even got asked to play at the Giorgio Armani Red Event in Earl’s Court in the UK which had over 3,000 attendees. “I was so mesmerized to be playing the music I loved to Alicia Keys, Leonardo Dicaprio and all these other famous people. The best part is that everyone was receptive to what I was playing and we had an amazing time.”
When Richie’s mainstream work ended dramatically in New York around 2005 due to the sudden closing of the production company he was
working for, Richie decided to take a short hiatus from the music industry to figure out what the next direction of his career would be. Fate stepped in when Franck bumped into one of Richie’s old business associates in Miami and decided to give him a call. “When Franck and I reconnected we both realized we were at a place where we were ready for the next phase of our life- that of finally focusing on what we love,” says Richie.
In 2008, along with the help of long time friend Eric Kupper, who has played on, remixed, and produced over 1700 records for artists spanning every musical genre, Phase Deux Musiq (PDM) was born.
“Phase Deux translates to Phase two and its basically Phase two of our professional lives,” says Franck. “Phase Deux Musiq is the name of our
recording company as well as our identity, our brand.” Richie, explains it as a return to where he started. ”I went from Dance Music to Mainstream/Pop Music and now this is a chance to apply all I’ve learned in the last 25 years to being a record company owner for the music I love. It’s completely hands on.”
And following their heart is already proving a success. Phase Deux’s release, “Make Me Beautiful” by Sofia Rubina, licensed to UK House Label, MN2S jumped to the #1 position on Traxsource three days after its release in January and remained in the top 10 charts for nine weeks.
They also held a Saturday bi-monthly residency for over a year at the Vagabond in which their night Defunkt, drew back a connection between the current Future Disco tracks of the underground nitelife scene to the historic tracks from the legendary New York City nightclub, Danceteria. Up next for Phase Deux Musiq is a track titled “Bring the Love” which they are remixing for Nicki Richards, who’s recorded and performed with Madonna, Mariah Carey and Mary J. Blige and has been the main vocalist on many of Frankie Knuckles’ tracks.
When asked what their greatest achievement to date is, Franck’s gets a gleam in his eye and he says confidently, “Its on its way.”
Come catch Phase Deux in action this Thursday at Oasis in the back room of Purdy Lounge and see why Miami is lucky to have this dynamic duo operating out of its own backyard.
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